Audi CRM eCommunications.

Audi Canada

“How can we further engage with our customers and get them excited about the world of Audi?”

Building brand appreciation with communication tailored to customer’s lifestyle.

Client: Audi Canada

Cadence: Monthly

Reach: Over 126K leads

Results: Consistent above KPI performance in open rate and click through rate

  • UX Design

    UX Design

  • Content Blocking

  • A/B Test Plan

  • Customer Journey

Our team led to a template refresh that provides an opportunity to:

  • Provide direct support to drive customers into dealerships

  • Leverage customer data to carry out personalized deployments 

  • Create a compelling story, thereby encouraging engagement and action.

  • Reduce risk and shorten email production time.

  • Efficiently accommodate timely requests to support initiatives based on up-to-date sales data.

Overall, strengthening the brand and solidify the premium EV leadership position through unique content stories in the Newsletter, Audi.ca, and Youtube.

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